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SOCIAL MEDIA MARKETING
Resource Links
ADDITIONAL SOCIAL MEDIA RESOURCES
Monitoring and Measuring
Google Analytics - website and social media analytics
Netvibes - social media insights and custom analytics
Back Tweets - twitter archive search of tweets that link back to personal sites
Bitly - shorten and track URL links
Ow.ly - shorten and track URL links
TweepsMap - measure campaign reach on Twitter
Management
Hootsuite - social media dashboard management
Buffer – social media management
Klout - social media management
Brandwatch – social media analytics measurements
TweetDeck - social media dashboard management
Cyfe - all-in-one business dashboard
Dropbox - file accessibility through multiple computers and phones
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